All Free Management Sciences MCQs with Answers
Every Management Sciences question in the bank, across all chapters, each with the correct answer and a written explanation. Free and unlimited, with no account needed.
3,770 questions · page 138 of 189
2741. The belief system that helps in shaping attitudes and behaviors is classified as _____________?
- A. core consumer behavior
- B. core values
- C. multitasking
- D. time constrained
Explanation: Core values are deeply held beliefs that guide a person's attitudes, choices, and behaviour over time.
Correct answer: core values- A. expectancy elaboration model
- B. value elaboration model
- C. elaboration likelihood model
- D. value likelihood model
Explanation: The elaboration likelihood model explains persuasion through a central route for high involvement and a peripheral route for low…
Correct answer: elaboration likelihood model- A. ideal self-concept
- B. actual self-concept
- C. self-concept
- D. self-monitors
Explanation: Self-concept is a person's view of who they are, including how they believe other people see them.
Correct answer: self-concept- A. attribute uncertainty
- B. customer self-confidence
- C. money at stake
- D. all of the above
Explanation: Perceived risk increases when product attributes are uncertain, the buyer lacks confidence, or more money is at stake.
Correct answer: all of the above2745. The process of allocation capacity for some environmental stimulation is called______________?
- A. selective retention
- B. selective attention
- C. selective distortion
- D. prepared distortion
Explanation: Selective attention is the allocation of limited mental capacity to some environmental stimuli while ignoring others.
Correct answer: selective attention- A. attitudes of others
- B. anticipated factors
- C. unanticipated situational factors
- D. conjunctive situational factors
Explanation: A person's motivation to comply with others depends on those people's attitudes or expectations, making attitudes of others the relevant…
Correct answer: attitudes of others2747. In marketing management, when a need arises to sufficient intensity level, it becomes____________?
- A. demand
- B. need
- C. motive
- D. behaviors
Explanation: A need becomes a motive when it reaches sufficient intensity to drive a person toward action.
Correct answer: motive- A. linking product to engaging issue
- B. linking product to personal situation
- C. adding an important feature
- D. triggering emotions to personal values
Explanation: Introducing the Soft White version gave the product an added feature that increased consumer interest and involvement.
Correct answer: adding an important feature- A. selective attention
- B. selective noticing
- C. selective shopping
- D. selective ad watching
Explanation: Selective attention occurs when consumers focus on advertisements or messages that relate to their current needs.
Correct answer: selective attention2750. The minor stimuli that determines when and where customer responds is classified as__________?
- A. drive
- B. motivation
- C. learning
- D. cues
Explanation: Cues are minor environmental or product-related stimuli that guide when and where a learned response occurs.
Correct answer: cues- A. selective shopping
- B. selective ad watching
- C. selective attention
- D. selective noticing
Explanation: Selective attention makes consumers notice stimuli that stand out or matter to them, such as an unusual change in price.
Correct answer: selective attention- A. product consumption rate
- B. product life cycle
- C. product age
- D. seller's decision
Explanation: Sales frequency indicates how often a product is purchased or used, which reflects its product consumption rate.
Correct answer: product consumption rate- A. functional risk
- B. financial risk
- C. attitude risk
- D. factor risk
Explanation: Financial risk is the concern that the product will not provide value equal to the money paid for it.
Correct answer: financial risk- A. integrate loss
- B. segregate loss
- C. segregate gains
- D. integrate gains
Explanation: Integrating a small loss with a larger purchase makes the additional cost feel less noticeable or painful.
Correct answer: integrate loss2755. In the buying process, the group that have direct impact on customers is classified as____________?
- A. membership groups
- B. primary groups
- C. secondary groups
- D. both A and B
Explanation: Membership groups directly influence a person because the individual belongs to them, and primary groups are a close type of membership…
Correct answer: both A and B- A. high probabilities
- B. low probabilities
- C. integrate probabilities
- D. segregate probabilities
Explanation: People commonly overweight events with a low probability, such as an unlikely product failure, even though its objective chance is small.
Correct answer: low probabilities- A. personal sources
- B. commercial sources
- C. public sources
- D. experimental sources
Explanation: Examining, handling, or using a product gives the buyer direct experience, so the information comes from an experimental source.
Correct answer: experimental sources- A. self-values
- B. self-motivation
- C. personality
- D. self-goals
Explanation: Sociability, adaptability, and defensiveness describe relatively stable ways a person responds to situations, which are traits of…
Correct answer: personality- A. membership behavior
- B. market behavior
- C. database behavior
- D. consumer behavior
Explanation: Consumer behavior examines how individuals, groups, and organizations select, buy, use, and dispose of goods and services to satisfy…
Correct answer: consumer behavior2760. The process of identifying different competitive forces hierarchy is classified as___________?
- A. market penetration
- B. market division
- C. market partitioning
- D. customer classification
Explanation: Market partitioning divides a broad market into distinct competitive parts or submarkets so that the nature and intensity of competition…
Correct answer: market partitioning