The research which is completed with the objective to test hypothesis is called?
Correct answer: A. casual research
- A. casual research
- B. exploratory research
- C. descriptive research
- D. both a and c
Explanation
Causal research tests cause-and-effect relationships and is therefore used to examine hypotheses about whether one marketing variable produces a change in another. Option a appears to misspell causal as “casual,” but its intended meaning is clear.
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