More and more salespeople are being evaluated and compensated based on different measures than in the past. All of the following are illustrations of those measures EXCEPT ?
Correct answer: B. competitive predatory pricing performance
- A. long term customer sanctification
- B. competitive predatory pricing performance
- C. full customer service
- D. retention rates
Explanation
Modern sales evaluation may include customer satisfaction, service quality and retention rates because these reflect long-term relationships. Competitive predatory pricing performance is not a normal customer-focused measure of salesperson effectiveness.
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