A __________ is a brand created and owned by a reseller of a product of service ?
Correct answer: C. private brand
- A. licensed brand
- B. manufacturer's brand private brand
- C. private brand
- D. co-brand
Explanation
A private brand is developed and owned by a reseller, such as a retailer, rather than by the manufacturer. A licensed brand is owned by another party and used under permission, while a co-brand combines two established brands.
Report an error
The more specific you are, the faster it gets fixed. A source beats an opinion.
Prefer email? [email protected]
About Microeconomics
Individual consumers, firms and markets are examined through demand and supply, elasticity, consumer choice, production, costs, revenue and the determination of prices and output. The topic also covers market structures such as perfect competition, monopoly and oligopoly, plus market failure, externalities and the distinction between microeconomic decisions and economy-wide outcomes.
Practise Microeconomics
1,742 free Microeconomics MCQs from Economics, each with the correct answer and an explanation. Unlimited attempts, no account needed.
Discussion
Stuck on an option, or know a faster way to get there? Ask or explain it here.
No comments yet. Be the first to explain this one.
Exams that ask Economics questions like this
Economics is on 3 papers prepared for on TestUstad, and all of them draw the same bank, so this question is worth knowing for every one of them.
More Microeconomics questions
The stage is the product life cycle that focuses on expanding market and creating product awareness and trails is the ?
If the field salesforce has been supplied with new leads (via the telephone) that have been qualified, they have probably been assisted by ?
Rolls Royce uses which of the following distribution formats ?
The fact that services are sold, produced and consumed at the same time refers to which of the following service characteristics ?
Many U.S firms have sought relief from foreign competition by demanding protectionism policies by the U.S government. A better way for companies to compete is to expand into foreign markets and ?
_________ is a principle of enlightened marketing that requires that a company seek real product and marketing improvements ?