The sources and procedures use to get information about marketing development of every single day are the part of _________?
Correct answer: A. marketing intelligence system
- A. marketing intelligence system
- B. market development system
- C. market record system
- D. market information system
Explanation
A marketing intelligence system uses organized sources and procedures to collect ongoing information about market and competitive developments. It differs from internal records, which mainly report the company's own transactions and operations.
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