The sales promotion tools used to stimulate purchase, motivate salespeople and generate business leads are classified in category of?

Correct answer: D. business promotions

  • A. event promotion
  • B. off deal promotion
  • C. trade promotions
  • D. business promotions

Explanation

Business promotions are directed at business customers and may generate leads, stimulate purchases, and motivate salespeople. Trade promotions mainly focus on intermediaries such as wholesalers and retailers.

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