?The fit between customer need and company's market offering in 'Strangers' group is?
Correct answer: A. Little fit
- A. Little fit
- B. Strong fit
- C. Good fit
- D. Limited fit
Explanation
In the customer-relationship classification, strangers have both low loyalty and low profit potential, so the company's offering has little fit with their needs. True friends have the strongest fit and profitability, making “strong fit” a trap.
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