The communication, inspiration and simplification are the criteria for designing _________?

Correct answer: D. branding mantra

  • A. legitimate mantra
  • B. straddle mantra
  • C. visual mantra
  • D. branding mantra

Explanation

Communication, inspiration and simplification are the three main criteria used when designing a brand mantra. They ensure the mantra expresses the brand, carries motivating meaning and remains easy to remember.

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