The buying of products such as 'laundry detergents' is an example of?
Correct answer: C. convenient products
- A. shopping services
- B. less sought services
- C. convenient products
- D. specialty products
Explanation
Laundry detergent is normally bought frequently, with little comparison and minimal effort, making it a convenience product. Specialty products require strong brand preference and deliberate search before purchase.
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