The basis of 'organizational development' is ____________?

Correct answer: A. action research

  • A. action research
  • B. customer research
  • C. marketing research
  • D. human research

Explanation

Action research is the foundation of organisational development because it diagnoses a problem, applies an intervention and evaluates the results through a continuing cycle. Marketing or customer research focuses on markets and customers rather than organisational change.

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About Human Resource Management

Human resource management deals with acquiring, developing, rewarding and retaining employees within an organisation. It includes job analysis, recruitment, selection, training, performance appraisal, compensation, career planning, labour relations and workplace discipline. Recruitment attracts applicants, while selection evaluates them and chooses the most suitable candidate.

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