In modified rebuy, the suppliers that see opportunities to expand business are classified as________?
Correct answer: B. out-suppliers
- A. in-suppliers
- B. out-suppliers
- C. modified suppliers
- D. new suppliers
Explanation
Out-suppliers are current outsiders trying to win business from the buyer, whereas in-suppliers are incumbent suppliers seeking to retain it. Therefore, expansion opportunities in a modified rebuy attract out-suppliers.
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