A(n) ________ is a name term sign symbol or design, or a combination of these that identifies that maker or seller of a product or service ?
Correct answer: C. brand
- A. Product feature
- B. sponsorship
- C. brand
- D. logo
Explanation
A brand is the complete identifying name, term, sign, symbol, design, or combination used by a seller. A logo is only the visual symbol or design within a brand, so it is narrower.
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About Microeconomics
Individual consumers, firms and markets are examined through demand and supply, elasticity, consumer choice, production, costs, revenue and the determination of prices and output. The topic also covers market structures such as perfect competition, monopoly and oligopoly, plus market failure, externalities and the distinction between microeconomic decisions and economy-wide outcomes.
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