The way how information taken out from customer's memory or mind is classified as________?
Correct answer: B. memory retrieval
- A. memory revival
- B. memory retrieval
- C. memory encoding
- D. memory decoding
Explanation
Memory retrieval is the process of bringing stored information back into conscious awareness for use in a decision. Encoding stores information in memory, while decoding concerns interpreting a message rather than recalling it.
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