The type of salesforce structure in which the sales force sells along product lines is called a ?
Correct answer: B. product salesforce
- A. territorial salesforce
- B. product salesforce
- C. customer salesforce
- D. retail salesforce
Explanation
A product salesforce structure assigns salespeople to particular product lines, making them specialists in those products. A territorial structure divides responsibility by geographic area, not by product.
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Individual consumers, firms and markets are examined through demand and supply, elasticity, consumer choice, production, costs, revenue and the determination of prices and output. The topic also covers market structures such as perfect competition, monopoly and oligopoly, plus market failure, externalities and the distinction between microeconomic decisions and economy-wide outcomes.
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