The specific brand lines supplied to specific retailers are classified as _________?
Correct answer: A. branded variants
- A. branded variants
- B. product variants
- C. sub-brand variants
- D. line variants
Explanation
Branded variants are brand lines adapted or supplied for particular retailers, allowing the seller to offer a differentiated retail proposition. Product variants, by contrast, are versions of a product that differ in features, size, or form.
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