The products that are low priced and placed at most convenient available places in retail stores are classified as?
Correct answer: C. convenience products
- A. specialty products
- B. subspecialty products
- C. convenience products
- D. unsought products
Explanation
Low-priced, frequently purchased items placed in convenient retail locations are convenience products. Specialty products are usually distinctive, higher-involvement purchases for which buyers make a special effort.
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