The particular communication that must be achieve within definite target audience within specific time is classified as?

Correct answer: C. advertising objective

  • A. message decision
  • B. media decision
  • C. advertising objective
  • D. advertising evaluation

Explanation

An advertising objective states the specific communication result to achieve with a defined target audience within a specified period. A message decision concerns what to say, while a media decision concerns where and how to deliver it.

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