The copy which is made of the market leader's product but differentiates its pricing and distribution strategies is classified as _____________?
Correct answer: C. imitator
- A. counterfeiter
- B. cloner
- C. imitator
- D. adapter
Explanation
An imitator copies important features of the leader’s product but deliberately differentiates elements such as price, packaging or distribution. A cloner copies the leader much more closely, while a counterfeiter unlawfully duplicates it.
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