The brands used by retailers or distributors to attract large number of customer's are classified as __________?
Correct answer: B. bait brands
- A. extract brands
- B. bait brands
- C. retained brands
- D. lifetime brands
Explanation
Bait brands are used by retailers or distributors to draw customers into the store, often through an attractive or low-priced offer. Their purpose is customer traffic rather than long-term brand retention.
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