The 'brand asset valuator' key pillars include _________?
Correct answer: D. all of the above
- A. relevance
- B. esteem
- C. energized differentiation
- D. all of the above
Explanation
The Brand Asset Valuator uses four pillars: energized differentiation, relevance, esteem and knowledge. Since relevance, esteem and energized differentiation are all included, the inclusive option is correct.
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