If a firm were to bid to do a turnkey operation where they would choose a building site designing a cement factory to build the plant hire construction crews assemble materials and equipment to run the new factory and turn over the finished factory ready to operate to the owners the firm would be using which of the following ?
Correct answer: D. Systems selling
- A. Core Process products selling
- B. Design Products selling
- C. Reciprocal spelling
- D. Systems selling
Explanation
Systems selling combines several related products and services into one complete solution, such as designing, constructing, equipping, and preparing a factory for operation. This is why a turnkey factory project is a systems sale.
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