Global marketers must decide ___________.
Correct answer: D. All of the above
- A. Which countries to enter
- B. How to adapt their product and service features to each country
- C. How to price their products in different countries
- D. All of the above
Explanation
Global marketing decisions include selecting countries, adapting products and services to local needs, and setting suitable prices in each market. Therefore, all three listed decisions are required.
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