All of the following considered to be drawbacks of local marketing EXCEPT ?
Correct answer: C. it can attract unwanted competition
- A. it can drive up manufacturing and marketing costs by reducing economies of scale
- B. it can create logistical problems when the company tries to meet varied requirements
- C. it can attract unwanted competition
- D. it can dilute the brand's overall image
Explanation
Local marketing can increase costs, create logistical complications, and weaken a consistent brand image because offerings are tailored to different areas. Attracting unwanted competition is not a standard drawback of local marketing, so it is the exception.
Report an error
The more specific you are, the faster it gets fixed. A source beats an opinion.
Prefer email? [email protected]
About Microeconomics
Individual consumers, firms and markets are examined through demand and supply, elasticity, consumer choice, production, costs, revenue and the determination of prices and output. The topic also covers market structures such as perfect competition, monopoly and oligopoly, plus market failure, externalities and the distinction between microeconomic decisions and economy-wide outcomes.
Practise Microeconomics
1,742 free Microeconomics MCQs from Economics, each with the correct answer and an explanation. Unlimited attempts, no account needed.
Discussion
Stuck on an option, or know a faster way to get there? Ask or explain it here.
No comments yet. Be the first to explain this one.
Exams that ask Economics questions like this
Economics is on 3 papers prepared for on TestUstad, and all of them draw the same bank, so this question is worth knowing for every one of them.
More Microeconomics questions
That the company that overlooks new and better ways to do things will eventually lose customers to another company that has found a better way to serving customer needs is a major tenet of ?
A _____ is a good offered either free or at low cost as an incentive to buy a product ?
Pricing to cover variable costs and some fixed costs as in the case of some automobile distributorships that sell below total costs is typical of which of the following pricing objectives ?
Marketers are sometimes accused of deceptive practices that lead consumers to believe they will get more value than they actually do. _____ includes practices such as falsely advertising factory of wholesale prices or a large price reduction from a phony high retail price ?
When companies make marketing decisions by considering consumers wants and the long run interests of the company consumer and the general population they are practicing which of the following principle ?
The advantages of audience selectivity no ad competition and personalization apply to which type of media ?