While considering marketing channels, the examples of agents are _________?
Correct answer: B. sales agents and brokers
- A. retailers and wholesalers
- B. sales agents and brokers
- C. transportation companies
- D. independent warehouses
Explanation
Sales agents and brokers are agents because they bring buyers and sellers together and earn commissions without normally taking ownership of the goods. Retailers and wholesalers are merchants, while transportation firms and warehouses are facilitators.
Report an error
The more specific you are, the faster it gets fixed. A source beats an opinion.
Prefer email? support@testustad.com
About Marketing
Marketing covers how organisations identify customer needs, create value and exchange products or services through suitable markets. Key concepts include market segmentation, targeting, positioning, consumer behaviour, the marketing mix of product, price, place and promotion, branding, product life cycle and differences between marketing and selling.
Practise Marketing
1,700 free Marketing MCQs from Management Sciences, each with the correct answer and an explanation. Unlimited attempts, no account needed.
Exams that ask Management Sciences questions like this
Management Sciences is on 2 papers prepared for on TestUstad, and all of them draw the same bank, so this question is worth knowing for every one of them.
More Marketing questions
In marketing channels, the level of company selling its products through retailers and wholesalers is classified as _________?
v Considering marketing channels, the examples of facilitators are __________?
The strategy based on the intermediaries involve in marketing channels do not include ___________?
The intermediaries that perform functions of selling goods of different manufacturers are classified as _______?
The situation when companies use two or more different channels is classified as __________?
The unit numbers permitted by channels for a typical customer in one single purchase is classified as _________?