Which of the following is not one of Perlmutter,s (1972) types of transnational corporations ?
Correct answer: C. heliocentric
- A. polycentric
- B. ethnocentric
- C. heliocentric
- D. geocentric
Explanation
Perlmutter identified ethnocentric, polycentric, and geocentric orientations for multinational corporations. Heliocentric is not one of his standard types.
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