The value that customers give up to get the benefits of products or services is classified as?
Correct answer: C. price
- A. discount
- B. value added tax
- C. price
- D. tax
Explanation
Price is the amount of money, or equivalent value, that customers give up to obtain the benefits of a product or service. Discounts and taxes are adjustments or charges related to price, not the basic customer sacrifice itself.
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