The percentage of service ownership in a population is called ____________?
Correct answer: D. product-penetration percentage
- A. product-index percentage
- B. market share percentage
- C. product potential percentage
- D. product-penetration percentage
Explanation
Product penetration percentage measures the proportion of a population that owns or uses a product or service. Market share instead measures a firm's sales as a percentage of total market sales.
Report an error
The more specific you are, the faster it gets fixed. A source beats an opinion.
Prefer email? support@testustad.com
About Marketing
Marketing covers how organisations identify customer needs, create value and exchange products or services through suitable markets. Key concepts include market segmentation, targeting, positioning, consumer behaviour, the marketing mix of product, price, place and promotion, branding, product life cycle and differences between marketing and selling.
Practise Marketing
1,700 free Marketing MCQs from Management Sciences, each with the correct answer and an explanation. Unlimited attempts, no account needed.
Exams that ask Management Sciences questions like this
Management Sciences is on 2 papers prepared for on TestUstad, and all of them draw the same bank, so this question is worth knowing for every one of them.
More Marketing questions
The higher level of selective demand for the product is referred as ____________?
In graph of market demand, the products resulting demand is written on __________?
The comparison of past time series as seasonal sales and sales trend is included in ____________?
The slow economic and technological changes which influence for larger period of times is called __________?
The company may expand its share in market is shown in share-penetration index, which is _____________?
The events occur in a sequence that are often predictable and shape the market future is best classified as ____________?