The marketer, who finds a stated need and fulfills it with the best market offering is classified as ____________?

Correct answer: A. responsive marketers

  • A. responsive marketers
  • B. anticipative marketers
  • C. creative marketers
  • D. market driven marketers

Explanation

A responsive marketer identifies a need that customers have already stated and meets it effectively. An anticipative marketer tries to predict needs before customers express them, while a creative marketer discovers needs customers have not yet recognized.

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