The index showing that it is expensive to attract few or more prospects is referred in _____________?
Correct answer: C. high market penetration index
- A. low market penetration index
- B. strict demand
- C. high market penetration index
- D. stretched market penetration index
Explanation
A high market penetration index indicates that much of the potential market has already been reached, so attracting the remaining prospects is generally more difficult and costly. The index therefore signals a relatively saturated market.
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