The 'competitive strategy' includes?
Correct answer: D. both a and bUrdu Mcqs
- A. cost leadership
- B. differentiation
- C. horizontal integration
- D. both a and bUrdu Mcqs
Explanation
Porter's competitive strategies include cost leadership and differentiation, both of which explain how a firm seeks an advantage over rivals. Horizontal integration is a growth strategy, not one of these basic competitive strategies.
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About Principles of Management
Management principles explain how organisations set objectives and coordinate people and resources to achieve them. Coverage includes planning, organising, staffing, directing, coordinating and controlling, along with authority, responsibility, delegation, span of control and the levels of management. These functions are related but not interchangeable, especially planning and controlling.
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