The Company's core business process includes __________?
Correct answer: B. all of the above
- A. customer acquisition process
- B. all of the above
- C. CRM process
- D. market sensing process
Explanation
Core business processes include sensing market needs, acquiring customers, and managing customer relationships, among others. Since all three listed processes are recognized marketing-related core processes, the combined option fits.
Report an error
The more specific you are, the faster it gets fixed. A source beats an opinion.
Prefer email? [email protected]
About Marketing
Marketing covers how organisations identify customer needs, create value and exchange products or services through suitable markets. Key concepts include market segmentation, targeting, positioning, consumer behaviour, the marketing mix of product, price, place and promotion, branding, product life cycle and differences between marketing and selling.
Practise Marketing
1,700 free Marketing MCQs from Management Sciences, each with the correct answer and an explanation. Unlimited attempts, no account needed.
Discussion
Stuck on an option, or know a faster way to get there? Ask or explain it here.
No comments yet. Be the first to explain this one.
Exams that ask Management Sciences questions like this
Management Sciences is on 2 papers prepared for on TestUstad, and all of them draw the same bank, so this question is worth knowing for every one of them.
More Marketing questions
In the value creation, 'choosing the value' phase includes _________?
The Company licenses to companies for producing its products is classified as ________?
A challenge that is posed in the absence of defensive marketing leading to lower sales is called ___________?
The strategic plan to carry activities for profitable business unit is the activity of _________?
The levels involve in marketing plan are __________?
The first level of planning starts with __________?