In the value creation, 'providing the value' phase includes _________?
Correct answer: D. both A and B
- A. determining specific features
- B. determining product price
- C. determining product inventory
- D. both A and B
Explanation
Providing value covers decisions that turn the chosen value into a market offering, including product features and pricing. Inventory is mainly a distribution or logistics concern, so both A and B fit.
Report an error
The more specific you are, the faster it gets fixed. A source beats an opinion.
Prefer email? support@testustad.com
About Marketing
Marketing covers how organisations identify customer needs, create value and exchange products or services through suitable markets. Key concepts include market segmentation, targeting, positioning, consumer behaviour, the marketing mix of product, price, place and promotion, branding, product life cycle and differences between marketing and selling.
Practise Marketing
1,700 free Marketing MCQs from Management Sciences, each with the correct answer and an explanation. Unlimited attempts, no account needed.
Exams that ask Management Sciences questions like this
Management Sciences is on 2 papers prepared for on TestUstad, and all of them draw the same bank, so this question is worth knowing for every one of them.
More Marketing questions
Activities in the value chain's support are included __________?
The 'product-development strategy' is used to gain market share __________?
The second phase of value creation sequence is _________?
The building of understanding, individual customer offerings and deeper relationships is the part of ____________?
The 'value chain' identifies primary activities and __________?
The phases in value creation sequence process does not include __________?