In close-ended question, the use of scale having two bipolar words to record response of respondent's is classified as _________?
Correct answer: A. semantic differential
- A. semantic differential
- B. Likert scale
- C. multiple choice
- D. dichotomous
Explanation
A semantic differential scale records a respondent's position between two opposite adjectives, such as poor and excellent or modern and traditional. A Likert scale instead measures agreement with a statement.
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