After she received a free hand- painted Christmas ornament from a religious organization, Mrs. Montevecchi felt obligated to mail a cash donation to the organization, Her response to the free gift best illustrates the impact of:
Correct answer: D. the reciprocity norm
- A. the fundamental attribution error
- B. the just- world phenomenon
- C. the mere exposure effect
- D. the reciprocity norm
Explanation
The reciprocity norm creates pressure to return a favor after receiving something from another person or organization. The free ornament therefore increases the likelihood that Mrs. Montevecchi will donate.
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Practise Social Psychology
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