Moderate

A writer can establish ethos in a piece of writing by doing which of the following ?

Correct answer: B. Demonstrating a mastery of the topic

  • A. Using informal language
  • B. Demonstrating a mastery of the topic
  • C. Appealing to the reader's emotions
  • D. Using logic and reason

Explanation

Ethos persuades by establishing the writer's credibility and authority. Demonstrating mastery of the subject makes readers trust the writer, whereas emotion is pathos and logic is logos.

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