A single, memorable case of welfare fraud has a greater impact on estimates of the frequency of welfare abuse than do statistics showing that this case is actually the exception to the rule. This illustrates that judgments are influenced by the:
Correct answer: A. availability heuristic
- A. availability heuristic
- B. belief perseverance phenomenon
- C. framing effect
- D. confirmation bias
Explanation
The availability heuristic makes memorable or easily recalled examples seem more common than they really are. A vivid fraud case can therefore outweigh representative statistics in a person’s judgment.
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