Which of these NOT viewed as a strength of surveys ?

Correct answer: D. they offer an appearance of precision

  • A. they are often undertaken by specialist agencies
  • B. large numbers of people can be studied
  • C. the data is easy to quantify and analyses
  • D. they offer an appearance of precision

Explanation

Surveys can cover large samples and produce data that are readily quantified, but their numerical precision may only be an appearance because responses and measurements can contain bias. Thus, the appearance of precision is not a genuine strength.

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