Moderate

When a bank offers web self-service for customers to answer their questions, the primary outcome is ___________?

Correct answer: C. reduces costs

  • A. adds value
  • B. manages risks
  • C. reduces costs
  • D. creates a new opportunit

Explanation

Web self-service lets customers find answers without contacting bank staff, so the immediate business outcome is lower service and support cost. It may also add convenience, but cost reduction is the primary outcome described.

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