The 'corporate strategy' includes?
Correct answer: D. Both a and b
- A. Consolidation
- B. Geographic expansion
- C. Differentiation
- D. Both a and b
Explanation
Corporate strategy deals with the overall scope and direction of a diversified organization, including consolidation and expansion into new geographic areas. Differentiation is generally a business-level competitive strategy.
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About Principles of Management
Management principles explain how organisations set objectives and coordinate people and resources to achieve them. Coverage includes planning, organising, staffing, directing, coordinating and controlling, along with authority, responsibility, delegation, span of control and the levels of management. These functions are related but not interchangeable, especially planning and controlling.
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