The balanced scorecard perspective measures company's success in targeted segments of customers, this perspective can also be classified as _________?
Correct answer: B. customer perspective
- A. internal business process perspective
- B. customer perspective
- C. learning perspective
- D. financial perspective
Explanation
The customer perspective measures performance in the market segments the company targets, using indicators such as customer satisfaction, retention, and market share. It focuses on how customers perceive the organization’s value.
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About Cost Accounting
Cost accounting measures and analyses the cost of producing goods or providing services for planning, control and pricing decisions. It covers direct and indirect costs, fixed and variable costs, job and process costing, break-even analysis, marginal costing, overhead allocation, and the difference between product cost and period cost.
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