In a business environment analysis, a firm's strong distribution network is classified as what?
Correct answer: A. An internal strength
- A. An internal strength
- B. An external opportunity
- C. An external threat
- D. An industry regulation
Explanation
A distribution network owned or controlled by the firm is an internal capability, so it is treated as a strength in SWOT analysis. An opportunity or threat arises from conditions outside the firm.
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About The Business Environment
Business environment includes the internal factors and external forces that affect business decisions, performance and survival. It covers customers, competitors, suppliers, government, technology, economic conditions, society, law and ecology, including the distinction between the microenvironment and the wider PESTLE environment.
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