The pricing strategy for products or services in which company charges higher prices everyday but run promotion for low prices for selective products is called?
Correct answer: B. high low pricing
- A. low high pricing
- B. high low pricing
- C. everyday low pricing
- D. every day same pricing
Explanation
High-low pricing keeps regular prices relatively high but uses temporary promotions to offer selected products at lower prices. Everyday low pricing instead aims to maintain consistently low prices without frequent promotional swings.
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