The pricing strategy in which company divides location into different sectors and charge same price for each sector is classified as?
Correct answer: B. zone pricing
- A. freight on board origin pricing
- B. zone pricing
- C. basing point pricing
- D. uniform delivered pricing
Explanation
Zone pricing divides the market geographically and charges one delivered price within each zone. Uniform delivered pricing charges the same price everywhere, whereas FOB pricing starts from the seller's location.
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