Moderate

When marginal cost is below average total cost, the average total cost of production is generally:

Correct answer: B. Falling

  • A. Rising
  • B. Falling
  • C. Constant at zero
  • D. Equal to marginal revenue

Explanation

A marginal value below an average pulls the average downward, so average total cost falls. Average total cost rises when marginal cost is above it and is at its minimum when the two are equal.

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Individual consumers, firms and markets are examined through demand and supply, elasticity, consumer choice, production, costs, revenue and the determination of prices and output. The topic also covers market structures such as perfect competition, monopoly and oligopoly, plus market failure, externalities and the distinction between microeconomic decisions and economy-wide outcomes.

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